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Image formats

4 practical guides to help you understand the details and choose your next step.

Where to begin

Choose a format around the image’s purpose and the place it will be used. Photos, transparent graphics, and screenshots behave differently. There is no single format that produces the smallest acceptable file for every picture.

  1. Start with PNG vs. JPG when deciding whether transparency or photographic compression matters more.
  2. Compare WebP with JPG for website delivery, then check destination compatibility.
  3. For transparent artwork, inspect edges on the actual background. Keep an editable master outside the compression workflow.
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